Does the subject of price scare you? – The Business Club Lincolnshire
Susan Marot was asked back to speak at this popular Business Club on how to address the difficult subject of price when selling. She shared some top tips on how to make it easier to broach the subject of price during the sales process.
This presentation was inspired by members of the club, many of whom said that price is their biggest challenge when they are selling. Susan talked about how you could prevent the price objection by asking the simplest of questions.
The story behind this slide got the most gasps of amazement from the audience. A perfect example of how not doing what you say will, can cost your business a lot of money!
The main learning points for most people were not to assume the problem is price, and to ask what their budget is. Please let us know if you learnt something else!
“Our members are good at what they do – but not always effective at selling themselves and their services. Susan generated plenty of good practical points to take away and apply. She was confident, eloquent and obviously an expert in her field. Appreciated by all!” Mike Stokes Chief Executive, The Business Club Lincolnshire